branding + packaging design
Signature Branding & Packaging for Elivide
Elivide was born from a mission to redefine supplements, inspired by the need for genuinely additive-free options. The founder, Matt, driven by a commitment to health and sustainability, crafted formulations guided by nutritional therapists. Rooted in wholefood goodness, Elivide's supplements embody their dedication to purity and expertise.
Project overview
We collaborated with Elivide, a leading zero-additive supplement brand, as part of our transformative signature branding package.
Our focus honed in on designing a harmonious colour palette, establishing a definitive font hierarchy, and crafting sleek labels and packaging solutions for their supplement range.
Our partnership aimed to elevate Elivide's visual identity and enhance the overall brand experience for their valued customers.
“Working with Ruby at Studio 77 was an all-around excellent experience. Ruby has a great work ethic and attention to detail. Her ability to find creative solutions is well worth the investment. Thanks again!”
matt jarosy, FOUNDER OF elivide
Supplement brand colours
Crafting a brand colour palette for Elivide was a deliberate process aimed at aligning with the brand's commitment to purity and sustainability.
In our primary palette, we chose Bone, reminiscent of organic purity and cleanliness, embodying the essence of Elivide's additive-free supplements. Hemlock contributes a soft green, evoking a sense of calm and neutrality—attributes that resonate with Elivide's holistic approach to wellness.
For a vibrant touch, Malachite adds a natural warmth, reflecting the brand's friendly and welcoming ethos. The darker shade, Carob, grounds the palette, symbolising the brand's rootedness in sustainable practices.
Each colour was thoughtfully selected to resonate with Elivide's core values and enhance the visual identity of the brand.
Modern, minimalist supplement packaging designs
The label designs for Elivide's supplement range were meticulously crafted, each colour representing a distinct product and aligning with its unique benefits. The deliberate use of colour not only distinguishes each supplement but also enhances the overall brand recognition.
The label design ensures compliance with legal requirements, presenting clear ingredient information, whilst maintaining ample white space for a clean, modern look.
Brand typography for health supplement brand, Elivide
The wide, sans-serif nature of Acumin Pro Wide exudes a modern and clean aesthetic, reflecting the brand's commitment to simplicity and clarity. This font choice was made with the intention of providing a fresh and contemporary feel.
The font's clean lines and versatility ensure legibility across various mediums, from supplement labels to digital platforms. The type communicates a sense of professionalism and trustworthiness, vital elements in the health and wellness sector.
Wellness brand design
In crafting Elivide's visual identity, our focus was on encapsulating the brand's commitment to purity, sustainability, and holistic well-being.
Elivide's brand guidelines embody a commitment to accessible, educational, and sincere communication, reflecting the brand's conscientious approach to health and environmental consciousness.
This portfolio piece showcases not just a brand visual overhaul but a strategic and thoughtful journey toward a cohesive and impactful brand presence for Elivide.
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If you have a one-of-a-kind business and you’re looking for a brand design to match, we’re here for you! Get in touch with our expert design team today, and let’s start your creative journey together.